Your logo is a graphic mark or emblem commonly used to aid and promote instant public recognition. Your logo will create a first, and often, lasting impression of your law firm.  Your logo is the cornerstone of your firm's identity.  Does your graphic design present the image you want?  In most cases you only have a few seconds to catch the attention of your prospects.  It is important to design your logo to be eye catching, functional, memorable, and say something about your firm.